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Create images from text prompts

Create illustrations, product mockups, and marketing materials with incredible speed and ease using the Text to Image feature.

Try it in the app
Generate extraordinary images instantly from a text description.

Discover the possibilities

Some sample images generated using the text to image feature in Firefly

Generate images to enhance your social media posts, posters, flyers, and more, quickly with Text to Image in Adobe Firefly.
  • Create product mockups for your website to show potential customers.
  • Create marketing materials such as posters, flyers, or social media graphics to promote your campaign.
  • Create entertainment content such as memes that capture the humor.
  • Generate illustrations for books, magazines, and other publications.

Here are some sample prompts you could try:

  • Pendant necklace made of silver, adorned with intricate, nature-inspired designs
  • Cute cartoon robot holding a laptop
  • Book cover for a mystery novel
  • Dynamic poster for a music festival with notes and instruments, bold contrasting colors
  • High-top sneaker with a futuristic design, metallic accents, LED lights on the sole, shades of silver and electric blue

Generate images with the Firefly web app

  1. Go to the Text to Image feature in the Firefly web app, hover over any image in the gallery, and select View.

  2. Select Firefly Image 2 or Firefly Image 3 from the Model dropdown menu in the General settings section.

    If you’re using Firefly through an organization-owned account with Custom Models and have the entitlement to generate them, you’ll see Custom Models in the dropdown list. Select one to create on-brand assets for your organization. Contact your Adobe administrator to request access to generate Firefly Custom Models.

  3. Select the aspect ratio from the following options:

    • Landscape (4:3)
    • Portrait (3:4)
    • Square (1:1)
    • Widescreen (16:9)
  4. In the Content Type section, select Photo or Art. Turn on the  Auto mode to have Firefly automatically select a content type for you and set the photo settings.

    When you select Photo as the  Content Type, manual camera controls are enabled under Photo settings

    • Aperture allows you to control the background blur in your image by setting a specific f-stop.
    • Shutter speed allows you to control the sharpness of your image.
    • Field of view allows you to use a specific camera lens in your generation.
  5. In the Composition section, upload a reference image or select one from the gallery. This reference image will be used to influence and match the composition of the generated image variations. 

    The Reference section under Composition has an image added from the gallery and the Strength slider bar is set to medium.
    A reference image is selected, and the adherence strength is set using the Strength slider.

    If you’re using Firefly with an organization-owned account that includes the Object Composites entitlement, you’ll have the option to upload an image of an object and create a composite scene with it.

  6. Use the Strength slider to adjust the strength of the outline and depth adherence when generating the image variations. 

  7. In the Styles section, use the Visual intensity slider to modify the intensity of the photo's visual attributes.

    • For Content Type set as Photo, you can transform them to be more realistic (Left) to surrealistic (Right).
    • For Content Type set as Art, you can transform them from digital art (High) to something more illustrative (Right).
  8. Use the Strength slider to adjust how closely the generated image variations should align with the style reference image.

  9. Use the Reference option to create an image based on the look and feel of a reference image. Either upload an image under Style > Reference or use Browse gallery to select one from the image gallery.

    You can even combine reference images with Effects to create fresh and unique aesthetics.

    Note:
    • The image you upload to Reference (earlier known as Generative Match) will not be used to train the Adobe Firefly model.
    • Adobe recommends that you own the image or obtain permission from the rightsholder before you use the image as a style reference.
    An example of how you can use the Reference feature to use text prompts combined with reference images to generate variations.
    Change the style of your images or use the same style for a certain set of images.

  10. Apply Effects and specify Color and tone, Lighting, and Camera shot type. The generated image will combine the prompt you enter and these specified controls.

  11. Enter a detailed prompt.

    Tip:

    To write effective text prompts, stick to simple and direct language and use at least three words. For example:

    • An alpine landscape with a modern tiny house built on a high mountain cliff in the foreground, silk screen print, low contrast
    • Tilt-shift photo of a steam-punk workshop, gears, hammers, glass, leather, copper, highly-detailed, complicated, glowing, moody
  12. For suggestions to complete your prompt, turn on the Prompt suggestions toggle. Then, write at least two words (English only) and pause for the suggestions to appear. Select a prompt to use it, select the Refresh   icon for more suggestions, or hover over a prompt to select the Report   icon and share feedback. (Desktop only)

    Note:

    For helpful suggestions, use simple language without spelling errors. Prompt suggestions are not provided for non-English, long, or complex prompts.

  13. Once the prompt is ready, select Generate.

  14. Select the image you like from the generated results. Alternatively, try rewording your prompt to get something closer to what you want, or select Generate to generate more image variations.

  15. Hover over an image for more options.

    A generated image displays different options, such as edit or share, when you hover over an image generated with Firefly.
    Save, share, edit, or share feedback for the generated image.

    A. Edit B. Download C. Save to Favorites D. Share E. Report F. Rate 

    Tool

    Description

    Edit

    • Generative Fill: select to open the image in edit mode to add new content, replace the background, or remove unwanted parts of an image.
    • Show similar: select to replace other results with images similar to the selected one.
    • Use as reference image: select to influence what you generate next. Update the prompt to view new results. You can slide to prioritize either the reference image or the prompt for a stronger impact on the result.
    • Do more in Adobe Express: select an action to perform with the image in Adobe Express.

    Download

    Download the image.

    Save to Favorites

    Add the selected image to your favorites.

    Share

    Report

    Report an image if the prompts unintentionally generate problematic or offensive images.

    Rate

    Provide feedback on the quality and accuracy of the image.

  16. Select the Download all button to download all the generated image variations.

Tip:

If you use Firefly with an organization-owned account, you can also explore enterprise features – Firefly Custom Models, Style Kits, and Object Composites.

Explore more

Level up with Adobe Express

Edit and further modify your images using Express, making it easy to create standout content inspired by Adobe's high-quality collection of templates, fonts, Stock images, and assets.

Learn More with our guided tutorials

Our carefully crafted tutorials offer a step-by-step guide to mastering essential concepts. With interactive examples and practical exercises, you'll gain hands-on experience as you progress.

Ask the Community

Join our community to connect, learn, and engage

For inspiration, expert tips, and solutions to common issues, visit Discord or the Adobe Firefly Community forum. Connect with our team and fellow users to exchange ideas, share your creations, stay updated with the latest features and announcements, and provide feedback.

 Adobe

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